The Future Of The Dons : Fri Jul 03, 2015 8:12 am
The 2015 season has been awful. The club has lost all of the momentum it had worked hard to build up over recent seasons.The supporter base is getting smaller on a week-by-week basis as defeat follows defeat. Championship 1 is staring us in the face with all its financial implications. What can the club do to turn things around?
I believe they need to make a statement of intent for next season as soon as possible. They need to reassure those of us who are left that sufficient funds will be made available to make us very competitive in the league below, and that we won't be relying on season ticket sales, sponsorship money, or RFL money (however small that may be) to fund the team.
The poor judgement of the club got us into the mess we're in and they need to show that they're prepared to invest to get us out of this mess.
If we are to operate on a self-funding basis, without extra investment by the club owners, next season is likely to be very grim and the road back to the Championship will be a slow and potentially painful one. Losing to Leigh and Bradford is one thing. Losing to London Skolars and Hemel Stags would be something else. Yes, things can get worse than they already are.
We can't allow that to happen. The club needs to show an intent to halt the decline now. They need to tell us they are prepared to invest money in the club, over and above the money generated by other income streams. This may mean supporters are prepared to give them another chance. If not, lost supporters may only return when we have a winning side again, and some may never come back at all.
I love the Dons and I love rugby. I want us to be successful. I don't want us all to endure the pains of this season ever again. To the club, I ask, "What lessons have you learned? And what are you going to do from here on to make sure we don't get it wrong again next season?" I would suggest we need a plan that goes beyond words and gestures.