Enfield Exile wrote:
But Liverpool will need 'Mansour funds' to build a competitive playing squad.
Not necessarily. We make, or made, quite a lot of money as a club, whilst our wage bill was the 5th/6th largest in the league, it might even be the 7th now, but we were one of the more profitable clubs due to our high'ish revenues, yet moderately high wage bill. I doubt we'll make anywhere near as much due to the early KO in the CL last year, and the lack of qualification for the CL this year. We have a huge shirt sponsorship at the moment with Standard, whilst the potential to sell naming rights to any potential stadium will be huge. The potential to make profit at our club is huge, with a new stadium bringing in higher crowds and sponsorship deals, we could be right up there with United and Arsenal if we're ran the right way. We have a world class academy (admittedly, it hasn't bore much fruit over recent years, but Benitez left it in fantastic shape), we have an absolutely huge fan base that stretches to all corners of the globe, with the potential for that to grow still to be fully tapped into, whilst we still have some semi-decent players at the club, although the current coach is completely incapable of managing the current crop of players, there are still plenty of dire players that shouldn't be here.