Re: TV games : Wed Jan 10, 2024 8:26 am
Warrior Winger wrote:
It's the non captive audience though that these kind of games (world club challenge) the likes of the BBC needed to be aiming at, RL fans in general will tune in to watch the game, it's the new and next generation of audiance that the BBC/RFL need to be aiming for.
If the BBC only show adverts for it during a RL related programme then they are preaching to the converted, they need to be advertising this kind of game at peak viewing times like before/after Eastenders or whatever other popular programmes are on the BBC, even try and get it into the script on Eastenders, there must be at least one RL fan amongst the cast and crew.
If the BBC only show adverts for it during a RL related programme then they are preaching to the converted, they need to be advertising this kind of game at peak viewing times like before/after Eastenders or whatever other popular programmes are on the BBC, even try and get it into the script on Eastenders, there must be at least one RL fan amongst the cast and crew.
You would hope that at part of the contract there will have been a clause specifying the promotional exposure.
Given IMG will have been involved in these negotiations I’m more confident this will be the case.
I think this is great news for the game and should assist with bringing exposure to the game.